Beyond the Bond Campaign.

Web Abstract: 
Advises continuing public relations efforts after a bond passes. Both internal and external communications are critical, so it is important to have a communication plan in place that will serve both audiences. Faculty, staff, and students are emotionally invested in an institution and the future results of the bond measure, making it important to keep them informed of all that is happening around them.
Author: 
Carlson, Ruth
Journal: 
University Business
Media Type: 
Text
Publication Date: 
07/31/2008
Page Numbers: 
27,28
Resource List Category: 
References to Journal Articles
Resource Lists: