Image Control, not Damage Control.

Web Abstract: 
Discusses the need for school districts to practice active community relations in order to positively influence information flowing to the community. Addresses performing a communications audit and ways to disseminate information to the public.
Author: 
Rittner-Heir, Robbin M.
Journal: 
School Planning and Management
Publication Date: 
02/28/2002
Page Numbers: 
53-55
Resource List Category: 
References to Journal Articles